itel to Unveil Flagship Smartphone S23+ : Curved Screen Elegance and Exceptional Performance

Experience of Future of Visual Brilliance with a Mesmerizing Curved Display

Central to the itel S23+ is its remarkable 6.78-inch big FHD+ AMOLED curved screen, which takes visual excellence to new heights. The screen’s 59-degree curvature creates a mesmerizing visual experience that wraps around the edges, immersing users into their content. Boasting an impressive 93% ultra-high screen-to-body ratio, this curved screen provides immersive views that captivates the senses.

The 99% DCI-P3 color saturation, an improvement of 12% over its predecessor, ensures that colors are vibrant, accurate, and true-to-life. The contrast ratio, reaching up to an astonishing 400000:1, significantly surpasses its predecessor’s 1500:1, delivering exceptional clarity and vividness, even in challenging lighting conditions. This, combined with a high resolution of 1080×2400, delivers dynamic clarity and colorful details.       

Furthermore, the incorporation of in-display fingerprint technology adds to both convenience and security, while Corning Gorilla Glass 5 provides a superior touch experience and safeguards against accidental drops.

Seamless AI Assistant: Aivana GPT Integration

Carrying on itel OS13 system, itel S23+ will be upgraded to seamlessly integrate with the Aivana GPT voice assistant, offering automate support for voice-operated phone calls, WhatsApp, music, SMS, weather, map navigation, alarm clock, search, translation, phone settings, and more, to help you perform tasks quickly and easily using voice commands, saving you time and effort.

What’s more, itel 23+ is the first itel smartphone coming with dynamic bar, making it more convenient and seamless than ever to access crucial notifications such as battery status, incoming calls, reminders, and unlock status.

Unmatched Performance Combined with Ample Storage and Big Battery

itel S23+ redefines storage capabilities with up to 16GB of RAM and a substantial 256GB of internal storage. Its innovative Extended RAM technology leverages an additional 8GB from ROM, enabling smooth transitions between as many as 20 background apps. This guarantees seamless and efficient multitasking, even during resource-intensive activities.

Equipped with an 18W Fast Charge and a powerful 5000mAh battery, itel S23+ ensures a long-lasting standby time and quick power replenishment. With a full charge achievable in just 2 hours, users can stay connected without interruption.

Enhanced Photography Excellence to Capture Cherished Moments

The camera system features a 32MP AI Selfie lens accompanied by a remarkable 50MP Portrait Camera to capture moments in exquisite detail. With an F1.6 large aperture, the camera maximizes light intake, resulting in clear and vibrant photos even in low-light conditions. The revolutionary Eye Tracking mode guarantees that no moment goes unnoticed, facilitating the capture of impeccable portraits. Moreover, the Portrait Lite feature takes your portrait photography to new heights, by offering a suite of personalized options to meticulously enhance every aspect of your photo, from skin tone to facial features and face shape.

The launch of the itel S23+ exemplifies itel’s unwavering dedication to R&D, as well as its commitment to meeting the evolving needs of consumers in emerging markets. As itel’s first premium curved screen smartphone, S23+ marks an exciting milestone in the pursuit of pushing technological boundaries, enhancing user satisfaction and bringing innovation to a wider range of users.


itel Takes Users A New Step Celebrating its Premium Color-changing New Smartphone S23

itel, the global leading smart life brand committed to provide affordable and good quality consumer electronic products boasting excellent user experience, has officially launched its first-ever color-changing smartphone S23, which is a perfect combination of premium design and reliable features through large memory efficiency and smooth using experience.

itel first-ever color-changing backboard design

itel is very confident to bring users a highly fashionable smartphone with color-changing rear panel. itel S23 white edition features a photochromic layer on the rear because of which it automatically changes color from mystery white to dreamy pink under sunlight or UV rays. Its exquisite design and the 3D composite panel ablaze with liveliness and beauty, helps to show your classy style.

A combination of overall high-efficient experience

itel S23 comes with 6.6” HD+ waterdrop display, achieving 91% screen-to-body ratio. Its 90Hz high refresh rate brings an excellent fluent viewing and 120Hz responsive touch rate can give users a more seamless experience when scrolling or playing games.

S23 is powered by 256/128+8 GB large memory, big storage to save more daily applications and more than 30000 photos. 8GB big RAM to offer faster and smoother system operation. Also 8+8 GB memory fusion can effectively integrate 8GB ROM space to RAM running space, providing ultra-high performance with less latency.

For battery life, the pre-embedded 5000mAh sizable battery, combined with 10W Type-C charging, can support up to 15 hours of social media feeds and 112 hours music playback time.

50MP Ultra clear camera for saving extremely wonderful moments

In terms of shooting functions, S23 50MP rear camera allows you to take each image with incredible details, vivid color, and stunning clarity. What’s more, it carries out various of shooting modes, including super night mode, ultra HD mode and HDR mode, help you become your own director of your life.

Other mentions

S23 provide face and side fingerprint double sensor unlock to ensure user security.

S23 equip with 8-core Processor, supporting 4G stable network.

itel OS 8.6 operating experience.

Combines fashionable style with functions through its storage, battery efficiency, and overall smooth performance, S23 is going to surprise the market with affordable price!


itel P40 Smartphone Featuring Powerful Performance

itel, a reliable smart life brand unveils its newest 4G smartphone P40, with a bunch of worth mentioning features and long-lasting power performance.

Powerful Battery to Bring Long-lasting Entertainment

To start with it, itel P40 draws power from 6000mAh mega battery, which can ensure super long usage time and long-lasting entertainment experience, supporting 15 days standby, 32 hours calling, 62 hours music playing and 8 hours gaming time. Along with its 18W Type C fast charge, users can experience more daily usage benefits of fast charging, engaging 2 hours chatting in 10 minutes charging. P40 also embedded with AI Power Master, itel’s intelligent battery lab, which can optimize battery performance and maximize its battery life and efficiency.

Bigger Storage and Bigger Screen to Gain Smoother Performance

Compared to the previous itel P series smartphone, this new series P40 has the memory upgrade to support large data storage and multiple applications switch. It offers two memory model choices: 128+8GB* and 64+7GB*, to store more than 26000 photos and bigger RAM to boost smoother performance with less latency. Meanwhile, its Memory Fusion Function can effectively integrate Extra ROM space to RAM, extending to 8GB running space.

For screen, P40 comes with the 6.6” HD+ WaterDrop display, features 90% screen-to-body ratio and 72% colorfulness, which can push perfect colors and resolution to the higher edge. Its better screen makes all your content look true to life.

Clearer Rear Camera to Save Every Detailed Moment

In terms of camera, P40 is packed with a clearer 13MP rear camera compared to the last generation, to clarify every details of our highlight moments. Also it carries out with various of shooting modes, including Pro Mode, Panorama Mode and Time-lapse Mode. Smarter shooting experience to create more valuable videos and make users become their own life director.

Concerned with its energetic design, P40’s pattern is inspired by racing tracks, the trending stripe design brings a sense of speed and energy. P40 goes for three colors: Force Black, Dreamy Blue and Luxurious Gold.

P40, regarding as itel’s P series flagship model, presents strong energy with its 6000mAh mega battery and upgraded storage and HD+ display. Offering better value-for-money proposition, it features powerful performance in a affordable price to satisfy young users’ entertainment experience in emerging markets.


itel New Smartphone A60s Guarantees Smoother Experience

itel, the global leading smart life brand committed to provide affordable and good quality consumer electronic products boasting excellent user experience, has officially revealed its most cost-effective 4G smartphone A60s.

This new member of itel Awesome series, defined to be a 4G high-speed network popularize smartphone, A60s allows consumers to enjoy a faster and smoother experience when browsing and scrolling videos. In addition, the multi-band 4G signal also brings a more stable phone calls.

Regarded as the best cost-effective smartphone, itel A60s has such confidence mainly for several reasons. First of all, it comes with a 6.6″ HD+ Waterdrop FullView screen, providing you a clear and vivid view with bigger vision. Also its 90% screen-to-body ratio, further allows you step into a immersive visual world.

In addition, drawing power from a 5000mAh high-capacity battery, A60s can highly meet users’ demand for 31-day long standby time, 26-hour calling time and 112-hour music entertainment time, let users get rid of power anxiety. Furthermore, itel A60s is equipped with 128+8GB (4GB Extended RAM) big memory, which gives users enough space to store favorite photos and videos. It’s loaded with the latest Android 12 (Go edition) features bringing a smoother operating experience for daily use.

Concerned with its design, it comes with two colors including shadow black & glacier green. With its stereoscopic pattern backboard and textured right-angle edges, it shows us the enchanted balance between stylish appearance and comfortable grip.

itel, following its reliable and affordable smart life brand position, has invested a lot of effort into better technology upgrades of hardware and software, to guarantee its consumers together enjoy better life. This time, itel’s excellent performance and its close relationship with local operators and carriers give this newly launched model A60s a great chance to win the same budget market competition when it guarantees everyone’s high-speed 4G network.



itel and Global Soccer Ventures (GSV) strike strategic partnership in international football development and as technology partner for
Pakistan to Enjoy Better Life.
2022 is the year of itel Pakistan. We are Pakistan’s most loved tech company because we consistently offer the best quality, highest specs
and honest prices.
With four winning categories all acing your homes and hearts we have trumped the markets for mobile phones, accessories and gadgets,
audio systems and television.
itel is all set to kick off football fever all over Pakistan. We are very excited to share the same platform with Global Soccer Ventures (GSV)
as the official sponsor of NexGentrials and confirm how itel is to bring a huge change in football when Pakistan Football League kicks off –
Aur Ab Football Hoga!
Zeeshan Yousuf, CEO of itel said: “The world’s most popular sport with 4 billion fans around the world is about ignite Pakistan’s football. It
is the most spectacular and universal sport. What excites me the most about this legacy project of GSV is the prospect of changing lives of
20 successful kids will be on a life-changing journey to Europe. Pakistani talent has the once in a lifetime opportunity to get groomed and
secure professional contracts to take on the world, as they get set to represent Pakistan internationally. How fantastic is that”.
Michael Owen, said: “My life changed for better through football and so it’s time to enjoy better life Pakistan”.
Zabe Khan, CEO of GSV said: “Football is a life changing sport for any one and I am really privileged to witness how itel is playing an
instrumental role for Pakistan’s football players to develop as professionals and Enjoy Better Life”
Garrett Kelleher President of St Patrick’s Athletic Football club said: “I am delighted to see how football is becoming part of everyday life
and how 20 players from Pakistan to visit Ireland and Enjoy Better Life through football”
Yasir Mahmood, Chairman of GSV said: “It’s an immense pleasure to see brands like itel embrace football, the world’s most dynamic game
deserves a dynamic forward looking technology partner and itel fits the line up perfectly to kick off football for the benefit of Pakistan to
Enjoy Better Life”.
Mike Farnan, CEO of Redstrike and COO of GSV and former Manchester United International CEO said: “I am delighted to welcome
Pakistan’s tech leader to the world of football, its all about bringing change in a market with football at the heart of our hearts and minds
only to use football as a better means to Enjoy Better Life”.
Saqib Rafiq Chaudhry, CFO of GSV said: “Everyone eats, drinks, sleep football all over the world, Pakistan should be no exception and our
youth deserves a to Enjoy Better Life with the world’s most watched and loved sport. I welcome itel as a valued partner and I look forward
to collaborating with a tech market leader”.
Zeeshan Yousuf went on to conclude on the importance if injecting a new lifeline into youth with football and said: “I nominate Abdullah
Zeeshan, a crazy soccer fan and an even better gaming teen muse who will represent itel Pakistan kicking off this phenomenon in our
country. So let’s kick off for a better future in football”.
Enjoy Better Life!


“Apni Mitti Apna Khel” itel Pakistan signs on as an official Technology Partner with “National Kabaddi Championship 2022”

itel, Pakistan’s most loved tech brand has signed with “The Prime Minister Kamyab Jawaan Sports Drive
42nd National Kabaddi Championship” as an official technology partner to Enjoy Better Life.
2022 is the year of sports for itel Pakistan. We consistently offer the best quality, highest specs and
honest prices.
With four winning categories all acing your homes and hearts we have trumped the markets for mobile
phones, television, audio systems and accessories.
Going beyond business, itel has supported the revival of sports in Pakistan through partnerships with
leading athletic institutions.
The Pakistan Kabaddi Federation PKF is the national governing body to develop and promote the sport
of Kabaddi in Pakistan, is also thrilled and enthusiastic for the entire series. The championship has been
arranged at Punjab Stadium from January 10 to 16 with the collaboration of HEC and UVAS in which the
country’s top 16 teams are participating.
Zeeshan Yosuf, CEO of itel Pakistan said, “Kabaddi is a soul sport of Pakistan. It’s that native sport of our
country which is mostly played in all the rural cities. This is very important that we are highlighting
other sports as well along with cricket. We have established a playground which is high-paced, actionoriented
and full of enthusiasm. Finally, we are delighted and looking forward to see who is going to win
as it’s all about Enjoying Better Life.”


Too Good Before 2

We are now celebrating 2 successful years of itel Pakistan. After serving 13 million customers in such a short time, it surely feels like an unprecedented success. Adding to the joy are the 4 winning categories in business, where itel and its customers proved that they are a family working towards greatness.
Calling this entire 2-year journey “Too Good To Be Two” is surely the perfect statement. The team of itel Pakistan now strives to achieve more and continue to serve their customers with the same enthusiasm. Get ready for more exciting adventures to come.


itel Launches Its Magical Range Of Smart Television – Bringing The Magic Of Entertainment To Every Home

[Lahore]: Itel Pakistan has made 10 million Pakistanis happy in just over a year. The new smart televisions are designed to elevate the home entertainment experience with a bigger, brighter, and best viewing experience. Building on its impressive successful story, Itel announced its entry into the highly competitive TV market with the launch of its television series, designed to crash the stock market as it comes packed with solid technology features offering uncompromised viewing experience at breakthrough price points.

The launch builds on itel’s focus on democratizing technology for masses and making a magical experience come alive for its customers providing reliable, affordable and lifestyle upgrading gadgets. Their people trust them! Which is why all Itel categories are super successful in their own domains. They have launched mobile phones, tech accessories and audio products all with extreme success.

Now, using the fantastic R&D available to itel they are launching the most fantastic Smart TV series available today for the Pakistani consumer. Large screens with bezel less experience, meaning a cinematic viewing of your favorite apps like Netflix and YouTube, right in your homes! Be it gaming experience or watching your favorite sports it will provide you with amazing experience right in your homes. That too at unbelievable prices with unbeatable service and warranty offers. Of course, with the same reliable itel quality. Always.

Established in 2013, Inovi Technologies is a fast-growing consumer electronics company that distributes smartphones, feature phones, cameras, TVs an audio product for various brands locally. On this occasion, Mr. Zeeshan Mianoor, the CEO of Inovi Technologies spoke about his ambition to bring the latest technology to Pakistan and give local consumer high quality products at affordable prices. He said

“We are excited to partner with itel because it’s internationally the fastest growing brand that is offering great quality products in the market and is poised to grow in the times ahead. Mr. Zeeshan Yousuf has vast experience in the consumer electronics industry and will surely take the company to even greater heights.”

Speaking at the ceremony, CEO itel Zeeshan Yousuf said,

“10 Million customers in the first year of operations! What I’m happier about is the fact that, these are 1 crore HAPPY customers. Customers who are in love with itel products, the brand philosophy, and the quality upgrade we bring to their lives.”

“Small and rural districts in Pakistan now have access to the leading technology and specs in the world all thanks to itel.”

“Small and rural districts in Pakistan now have access to the leading technology and specs in the world all thanks to itel.”

“In just a little over a year, we have introduced to itel brand loyalists the most fantastic mobile phone sets, tech gadgets and accessories and audio products. Television is a wonderful, big addition to the itel family. We enjoy superb R&D at Transsion and are consistently driven to providing the Pakistani consumer with top notch tech products.” “This is exactly why GFK reports mark itel as Pakistan’s most loved tech brand.”

Both companies are geared up to bring the best global technology to Pakistan and improve accessibility for the local consumers.

Itel is a brand focused on empowering the youth, providing affordable infrastructure while using the most cutting-edge technology available in the 21st century to empower users and guarantee personal and professional success. With an itel product, you now have access to the most advanced features available. Itel standardizes technology and connectivity by giving an entry point to all consumers, allowing them to get closer and benefit from social interactions as Itel understand the needs of their customers in an in-depth manner, and they translate that understanding into creating the most remarkable, yet affordable products available for them.

To know more about itel Pakistan and some exciting plans, get in touch with them via following platforms


It’s a power packed ‘Zeeshan’ square!

Seen here are Zeeshan Yousuf, CEO itel Pakistan, and Zeeshan Mianoor, CEO Inovi Technologies – two of the top, most sought after strategists of the tech landscape in Pakistan, seen here shaking hands to bring to you, what remains to be the most exciting itel launch by far – the itel Smart Television series! You are in for a super fantastic treat, with itel Smart TVs – now hours of YouTube marathons on the BIG screen.

Celebrations in order as itel Pakistan gets all set to launch the most fantastic Smart Television series at incredible prices.



[KARACHI]: itel Pakistan has taken over the mobile phone arena with one after the other phenomenal triumphs. Recently the A-Series, showing exponential growth, has become crazy favorite in the Pakistani mobile market, while the Vision series by itel has sparked an interest by multiple phone companies in the category.

Itel has left people in shock and awe with a crazy success streak in one series after the other, and excels at making great quality smart and feature phones at affordable prices.

Being a young and energetic brand themselves, it is only fitting for itel to collaborate with a like-minded organization.

Established in 2013, Siccotel is a fast-growing tech company that manufactures smartphones and feature phones for various brands locally and has established a strong distribution network across the country in a short span of time.

On this occasion, Mr. Usman Sultan, the CEO of Siccotel spoke about his ambition to bring the latest technology to Pakistan and give local consumer high quality products at affordable prices.

He said “We are excited to partner with itel because it’s internationally the fastest growing brand that is offering great quality products in the market and is poised to grow in the times ahead. Mr. Zeeshan Yousuf has vast experience in the mobile phone industry and will surely take the company to even greater heights.

We are both young blood, and together our companies will grow at a fast pace for sure” he went on to add.

Speaking at the ceremony, CEO itel Zeeshan Yousuf said, “itel Pakistan is a success story. Alhumdulillah. We are our own competitors, since the growth pace we aspire to achieve month on month, is honestly unbelievable. Yet we make it happen, with the right teams and the right partners. It is so important to collaborate with teams that have the vision, paired with the passion to grow trifold. We are looking forward to expanding and celebrating massive success with Siccotel Technology.”

Both companies are geared up to bring the best global technology to Pakistan and improve accessibility for the local consumers.

To know more about itel Pakistan and some exciting plans ahead, get in touch with us!

Best Regards,
Digital Team itel Mobile Pakistan

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